TRICK-TOOLS RACING, June 2026 – Trick-Tools Racing is proud to announce a new partnership with PowerEdge®, a brand of DENSO Products and Services Americas, Inc., for the remainder of the 2026 NHRA Drag Racing season. PowerEdge will serve as an associate sponsor on rider Chase Van Sant’s Pro Stock Motorcycle throughout the season and will be the primary sponsor at two marquee events: the GETTRX All-Star Pro Stock Motorcycle Callout event at the DENSO NHRA Sonoma Nationals, and the Mopar NHRA Las Vegas Nationals at The Strip at Las Vegas Motor Speedway.
The NHRA All-Star Callout is a specialty race that features the top 8 riders in the NHRA Pro Stock Motorcycle Points Standings who race for valuable bonus points towards the 2026 NHRA Championship, big purse money, and bragging rights. This “race within a race” takes place during Saturday’s qualifying schedule. Higher-seeded riders get the chance to “call out” or select their first-round match-up from the rest of the field, instead of the traditional ladder bracket system, igniting rivalries and embracing grassroots drag racing that the NHRA Drag Racing Series was built on – winners from each round move on until an overall winner is crowned.
“We’re incredibly excited to welcome PowerEdge to the Trick-Tools Racing team,” said Chase Van Sant, rider for Trick-Tools Racing. “Both Trick-Tools Racing and PowerEdge understand the importance of reliability. Whether it’s a PowerEdge customer depending on a starter or alternator to get them where they need to go, or our team relying on every component to perform on race day, the goal is the same – deliver results when it matters most. That’s why this partnership makes so much sense.”
PowerEdge offers durable aftermarket alternators, starters, and diesel aftertreatment products at an exceptional value, paired with trusted service and engineering expertise. The partnership brings together two organizations that share a commitment to performance, reliability, and delivering results under demanding conditions. PowerEdge branding will be prominently featured on Van Sant’s motorcycle throughout the season, with expanded visibility during the Sonoma Raceway and Las Vegas Motor Speedway events, where the company will receive primary sponsorship placement.
“PowerEdge is entering an exciting period of growth, and we’re proud to partner with Trick-Tools Racing to help showcase our brand on one of motorsports’ biggest stages,” said Lisa Michler, Manager of Marketing and Communications. “We’re looking forward to building a strong relationship, representing the PowerEdge brand at the highest level, and exploring even more opportunities together in the future.”
About DENSO and PowerEdge
Globally headquartered in Kariya, Japan, DENSO is a 7,540.0 billion yen (US$47.2 billion) leading mobility supplier that develops advanced technology and components for nearly every vehicle make and model on the road today. With manufacturing at its core, DENSO invests in around 170 facilities worldwide to provide opportunities for rewarding careers and to produce cutting-edge electrification, powertrain, thermal and mobility electronics products, among others, that change how the world moves. In developing such solutions, the company’s 155,000 global employees are paving the way to a mobility future that improves lives, eliminates traffic accidents, and preserves the environment. DENSO spent around 9.2 percent of its global consolidated sales on research and development in the fiscal year ending March 31, 2026. For more information about DENSO’s operations worldwide, visit https://www.denso.com/global.
In North America, DENSO is headquartered in Southfield, Michigan, and employs 23,000+ team members across nearly 50 sites in the U.S., Canada, and Mexico. In the fiscal year ending March 31, 2026, DENSO in North America generated $12.7 billion in consolidated sales. To learn more about DENSO operations in the region, please visit https://www.denso.com/us-ca/en/.
PowerEdge products are driven by DENSO Products and Services Americas, an affiliate of leading global mobility supplier DENSO Corp. PowerEdge’s high-quality and durable aftermarket starters, alternators and diesel aftertreatment products are backed by DENSO’s premium sales, service, and logistics support. For more information, visit https://www.PowerEdgeProducts.com.
For more information about Trick-Tools Racing, visit trick-toolsracing.com.
This story was originally published on July 6, 2026.
The post Trick-Tools Racing, PowerEdge Announce Partnership for Remainder of 2026 NHRA Season first appeared on Drag Illustrated.
