Attendees can make history at the 2024 SEMA Show, November 5-8 in Las Vegas, which will once again offer an attendee experience like no other trade event on the planet, with thousands of the newest automotive performance products from new and iconic exhibitors, the latest vehicle trends and dozens of education sessions led by top industry professionals. In addition, countless activations and features will be available to attendees on the Show floor (View the 2024 SEMA Show floorplan here), like these three Show features that highlight the future of the specialty-equipment market. (Still need to register? Do so here for only $60 through September 27).
To stay at the forefront of the automotive industry, you don’t want to miss out on these unique opportunities and activations.
Battle of the Builders presented by Mothers
This one-of-a-kind program needs to be witnessed in person at least once. Battle of the Builders is a coveted and popular program that helps attendees–and millions following the action online–to spot trends and see the latest techniques of some of the world’s most influential vehicle builders. The action unfolds throughout the SEMA Week, with several events and promotions leading up to the crowning of the champion at the SEMA Cruise on Friday, November 8.
Last year, Andy Leach of CAL Automotive Creations secured the overall winner title with his ’60 Buick Invicta Custom displayed in the CleanTools booth. The “X-60” was meticulously crafted by Leach and showcased concept-car styling, featuring a wedge-sectioned body adorned with machined brass trim. The unique chassis, complete with sculpted floors, is a one-off design boasting an I-beam style derived from an IFS and IRS. The car rides on nine-piece layered wheels and is powered by a 401 Nailhead motor equipped with a crank-mounted Procharger. Every component is scratch-built, including the handmade interior, which saw the trim machined to resemble what could have been a factory finish.
You’ll need to attend the upcoming SEMA Show, November 5-8, to see which ride will take home the 2024 Battle of the Builders title!
And builders: there’s still time to enter this prestigious competition. Learn more here at semashow.com/botb.
SEMA FutureTech Studio
This year’s SEMA Show FutureTech Studio, proudly presented by SEMA Garage, will give attendees a glimpse into the future of vehicle technology with groundbreaking products and services redefining the performance aftermarket. From electric vehicles (EVs), alternative fuels and powertrains, advanced manufacturing and advanced vehicle safety systems, this exhibit reflects today’s advancements and tomorrow’s opportunities for SEMA Showgoers.
This immersive experience will feature technology spotlights, live education, product displays and vehicles. Located in Central Hall, Booth #24401, the SEMA FutureTech Studio is the heart of the EV & Future Propulsion section, which also features brands including Legacy EV, RBW EV Cars, Hypercraft, E-Mucle Cars, Sierra, Make Mine Electric, Torque Trends, Inc., Fuel2Electric and more.
New Products Showcase
Always an attendee- and media-favorite area is the SEMA New Products Showcase, which will again be filled with new products from all across the SEMA Show campus in one dedicated space. Here, buyers can focus their efforts on the newest innovations to keep their inventories fresh, while media members, content creators and attendees can get a glimpse of the latest trends shaping the marketplace today and tomorrow. All entries are considered and eligible for a New Products Showcase award, providing even more brand exposure and recognition across several categories:
Exterior Accessory Product
Interior Accessory Product
Engineered New Product
Performance–Street Product
Performance–Racing Product
Off-Road/4-Wheel-Drive Product
Street Rod/Custom Car Product
Tools and Equipment Product
Van/Pickup/Sport-Utility Product
Packaging Design
Merchandising Display
Mobile Electronics Product
Powersports Product
Tire and Related Product
Wheel and Related Product
Collision Repair & Refinish
Electric Vehicle Product
Advanced Driver Assistance System Product (ADAS)
SEMA New Products Showcase award winners will be announced on Tuesday, November 5, at the SEMA Show Kick Off Breakfast. Runners-up awards will be presented in the Media Center later that day.
Exhibitors: there’s still time to enter this year’s SEMA New Products Showcase. Learn more at semashow.com/new-products-rules.
Overall, these 2024 SEMA Show activations are essential for any attendee, buyer, professional or enthusiast serious about staying informed and competitive in the automotive industry. These activations, taking place during the SEMA Show, November 5-8, offer unparalleled access to the latest products, technologies and talent, making them key highlights of the SEMA Show. See you there!
Still need a badge? Attendee, buyer, and media registration for the 2024 SEMA Show is open at semashow.com/register. Registration is only $60 for qualified attendees who register by Friday, September 27. Deadlines and fees for other registration categories can be found at semashow.com/register.
This story was originally published on August 22, 2024.
The post Stay Ahead at the SEMA Show: Top 3 Activations Highlighting Latest Trends, Future of Aftermarket first appeared on Drag Illustrated.