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Just over a year into its run, the BOOST & BULLSH*T Podcast has done something a lot of motorsports media projects never manage. It\u2019s broken through. Hosted by Harris, the inaugural PDRA Pro Nitrous world champion and back-to-back PDRA Pro Boost titlist, and King, who took the closest final round in WSOPM history against Stevie \u201cFast\u201d Jackson aboard the Gene Pilot-owned, screw-blown \u201cSavage\u201d 2018 Corvette for a $150,000 winner-take-all check, the show has become required Monday-night viewing for the doorslammer crowd and a growing slice of fans who don\u2019t even race.<\/p>\n
The pitch is simple. Two of the most decorated active Pro Mod racers in the country sit down with no script and talk. The chemistry, country and blunt and funny and occasionally unprintable, does the rest.<\/p>\n
\u201cTwo drivers that\u2019s been doing it for quite a few years with different combinations, so you get two different sides to the story, but they\u2019re real-life stories,\u201d says King. \u201cIn the trenches. Very involved with the programs, both been doing it for many years. Very, very similar personalities.\u201d<\/p>\n
Harris frames it as yin and yang. King runs a screw-blown Pro Mod with Pilot Racing money behind it. Harris built his career on the nitrous side and now races Pro Boost out of his North Carolina shop, where he still wrenches between race weekends.<\/p>\n
\u201cI think they listen to us because they see two ends of the spectrum,\u201d says Harris. \u201cThey see Steve\u2019s version, somebody who\u2019s got a really good race team and screw blower, and me and him are more approachable maybe than some other people that are a little more guarded or take it maybe a little bit too serious. I take it serious, but I have fun with it, too.\u201d<\/p>\n
That mix of boost-versus-blower technical talk one minute and locker-room storytelling the next is the whole bit. It\u2019s also the part that has Pro Mod\u2019s notoriously guarded operators talking on the record about things they used to whisper about in the trailer.<\/p>\n \u201cWhen the rule combination stuff came up, they didn\u2019t expect people to be truthful about how fast they could go or how fast they couldn\u2019t go,\u201d says Harris. \u201cThere\u2019s a lot of talk back and forth between a lot of friends that you realize maybe weren\u2019t your friends, or some that were probably better friends than you thought they really were.\u201d<\/p>\n The show\u2019s biggest swings have come from the live setups. Jess Miliante, the show\u2019s PR lead and producer who has driven much of the production buildout, says the Winter Series Palooza shows at the track moved the numbers more than anything they\u2019ve done.<\/p>\n \u201cThat set we take on the road monopolizes my entire day at the track. It\u2019s around three to four hours to set up and break down,\u201d says Miliante. \u201cBut it\u2019s a balance between letting those guys focus on testing and then peeling them away from the car to be able to sit down for an hour and BS. That\u2019s definitely my favorite part of what we do.\u201d<\/p>\n King points to those same Palooza tapings, recorded in the middle of the much-talked-about rules debate that popped up during this year\u2019s DI Winter Series, as the inflection point.<\/p>\n \u201cThe biggest one we had was probably the Winter Series Palooza shows, the live ones with the multiple guests literally at the race track,\u201d says King. \u201cThere was obviously some talk about the rules down there, so that was a very hot topic, and the guys came on with their opinions, along with some of the big personalities. That all brought a big dynamic all at one show.\u201d<\/p>\n The audience picture is broader than you\u2019d guess from the title. Milante recently rebranded the YouTube channel away from the old Pilot Racing handle to its own official podcast destination, and she lives in the analytics after every episode posts.<\/p>\n \u201cThe second-highest watched device is on a TV. Over 30 percent of viewers,\u201d says Milante. \u201cPeople really watching this show in the living room on a Monday night blows my mind.\u201d<\/p>\n That\u2019s the part Harris keeps coming back to. He didn\u2019t realize what they had until strangers started walking up in the pits.<\/p>\n \u201cThe first time I realized it was just more than me and him talking and shooting the shit was when just two guys came in our pit and were talking about the podcast and how much they love it,\u201d says Harris. \u201cI started hearing people that I wouldn\u2019t think would watch the show, other racers, guys that race other classes, talk about the show all the time. They put it on and just sit there and listen at night on Monday night, when they don\u2019t watch Monday Night Football and they watch us. That told me we were starting something new.\u201d<\/p>\n There\u2019s a discipline behind the chaos. Harris admits he\u2019s pulled the wheel back when a take might have done more damage than good, to him or to the sport. King doesn\u2019t pretend Monday nights are pure improv either.<\/p>\n \u201cWe go in with no script, just hit what we want to talk about, and we kind of shoot from the hip,\u201d says Harris. \u201cSometimes you go through life too serious and you come across as an asshole. You can come across as serious and then cut a joke when it needs to be. That\u2019s where the bullshit comes in.\u201d<\/p>\n The roadmap from here is more ambitious than the early-2025 version of this thing ever pitched itself as. Apparel is in production. Sponsor conversations are heating up beyond endemic racing brands into apparel and food and beverage. King wants Scotty Cannon, the godfather of Pro Mod doorslammer racing, to sit down for an episode. Milante is aiming higher, and weirder, than that.<\/p>\n \u201cEven someone like Theo Von would be cool as hell,\u201d says Milante. \u201cI want to work on integrating more lifestyle content. I think it will help blend this sport that\u2019s so niche to the wider audience, which will ultimately help expand their following.\u201d<\/p>\n For two guys who started out trading bit videos at each other on social and a producer who saw what was hiding in plain sight, the next 12 months are about turning a hit into a property. The Monday-night living-room audience is already locked in. The room to grow is everywhere else.<\/p>\n \u201cIt\u2019s gone farther than I ever thought it would,\u201d says King. \u201cPeople actually calling and wanting to come on the show, people wanting to be involved with the show, I never thought that would come about. We\u2019re just moving forward with the YouTube stuff and see where it goes.\u201d<\/p>\n This story was originally published on May 18, 2026. The post King, Harris, Miliante Reflect on Growth & Popularity of Their Boost & Bullsh*t Podcast<\/a> first appeared on Drag Illustrated<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" Walk through any major Pro Mod pit area in 2026 and you\u2019ll hear it before your own name. \u201cBoost & Bullshit!\u201d That\u2019s the moment Steve King knew. The 2025 World Series of Pro Mod champion has spent more than three decades around drag strips, and he\u2019s used to fans shouting at him through the ropes. 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